By Thomas J. Watson Jr.
The undying company ebook that also brings viewpoint and tips to brand new bottom-line executivesWhen first released in 1963, IBM CEO Thomas Watson Jr.'s A enterprise and Its ideals gave readers an remarkable glance within IBM's government workplaces. Watson-son of IBM's founder- candidly mentioned how the corporate clung to its values throughout the first nice technological shift, and the way this refusal to compromise turned IBM's power. He additionally turned one of many first CEOs to question business's position and accountability in society, and brazenly talk about how organisations may possibly meet increasing social expectancies whereas nonetheless turning a profit.The groundbreaking rules during this booklet nonetheless resonate with cutting-edge managers. This newly released version reintroduces Watson's rules to a brand new new release of decision-makers looking for IBM-style criteria for his or her personal agencies. A to-the-point exam of the values and ideology that equipped and sustained IBM, its message is as important at the present time because it used to be 4 many years back-and will once more strike a powerful chord with executives in every single place.
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We can't hide the problem by doubting the statistics any more than we can say it doesn't exist because our wives cannot hire maids. It is with us and it has been with us for too many years. We've got to find some better solution to it, through business as well as government action. In fairness to the businessman, it should be stated that during the last twenty years he has been remarkably attentive to the needs of his employees. Broad benefit programs are now the norm for most big business organizations.
We can't simply say that inadequate medical care is the price people must pay if they are incapable of earning enough to provide for themselves. Closer to home for the businessman are the complex and interconnected problems of unemployment, automation, and expanding population. Here the businessman plays a direct part in the problem as well as its solution. One of the great contradictions in our affluent society is unemployment. One can quarrel with the statistics, but all that does is to change the total.
But, by the same token, I do believe we can make just as big a mistake by concentrating on the running of our businesses to the exclusion of these broader considerations of the public good. I think we can render to our stockholders that which is theirs and at the same time do what we think is best for the country without bringing the two into head-on conflict. This does not mean that we're all going to find a middle ground where we shall live with one another happily ever after. Even in a middle ground there is a wide range of choice between what we regard as the 30 Chapter 7: New Problems, New Approaches Chapter 7: New Problems, New Approaches 31 preservation of self-interest and a genuine concern for the national well-being.
A Business and Its Beliefs: The Ideas That Helped Build IBM by Thomas J. Watson Jr.